Private Sector Development
Programme Jordan (as subcontractor)
Development
of a business plan for the Jordan-Europe Business Association
(JEBA).
2000-2001
Private Sector Development Programme
Setting up a marketing and sales plan for
three private sector companies, including the development of
the Jordanian as well as export markets with a focus on Europe. Location: Jordan, EU
1999 - 2000
Multimedia software company
Assistance in the implementation of a business
plan : mainly coaching of the management and the marketing &
sales staff. Location : Egypt
and EU
1999 - 2000
Dutch manufacturer of coated metal
sheets
Strategy reflection exercise and decision-support
study to define the long-term innovation and product development
policy. Location : all EU
1999
Manufacturer of heating appliances
Advice on the market positioning and communication
policy for a new pan-European product line. Location
: Germany
1999
Multimedia software
Business plan : assisted the company in developing
its business plan and in presenting it to potential investors.
Company audit and market research were part of the process. Location : Egypt
1998
Large diversified multinational
group
Development and execution of an in-company
process to verify the efficiency of the internal communication
processes. Focus group technique was used. Was done during a
critical phase of the company’s development (pre-merger
with another group). Location
: 8 European countries
